Field notes
Playbooks, teardowns and the occasional argument — everything we have learned helping creators grow across every major platform.
The best YouTube upload schedule is the one you do not miss. Here is how to pick a cadence, build the calendar, and survive the week it goes wrong.
YouTube has no comment search. Here are three ways to search YouTube comments anyway, and what each one can and cannot reach.
How to cite a YouTube video in APA, MLA, Chicago and Harvard: which fields you need, where to find them, and how to handle a channel with no real name.
A YouTube handle is the @name people can mention and search. Here are the rules, how to check availability, and what changing one actually breaks.
A YouTube subscribe link opens the subscribe confirmation instead of the channel page. Here is the format, where to use it, and the rule about not begging.
Every YouTube channel and playlist publishes an RSS feed. Here is the URL format, how to find the ID it needs, and what the feed does and does not include.
Facebook image size by placement: feed posts, link cards, Stories, cover photos and ads - plus the crops that differ between desktop and mobile.
LinkedIn image size by placement: feed posts, link cards, document posts, profile and company banners - and the mobile crop that decides what is seen.
Twitter image sizes on X: 16:9 for single images, 1200x628 for link cards, and the timeline crop that decides what people actually see.
TikTok video size is 1080x1920 at 9:16. The harder part is the safe zone - the caption, the action rail and the username cover a third of your frame.
Before blaming the algorithm, eliminate the five settings that remove a video from search outright. Each has a check that takes under a minute.
A YouTube page publishes far more about a video than the interface draws. Here is the full list of fields, what each one controls, and how to read them.