TikTok · Hashtags
Top TikTok Hashtags by Category
TikTok is the one platform that publishes its own hashtag data for free, so these sets are the closest to measured of anything here. Keep the caption to three or four tags — the algorithm reads the video, and a wall of tags mostly costs you caption space.
- hashtags
- 300 hashtags
- Categories
- 10 categories
- Last reviewed
- Reviewed 7 September 2026
How many to use: 3–5 in the caption on one TikTok video. Every hashtag below is one people actually use in volume, so pick the ones that genuinely describe the post rather than the ones at the top — relevance is what decides whether a large hashtag works for you.
Fitness & gym30 hashtags
TikTok fitness rewards the format tag over the topic tag: #75hard and #gymtok pull because they name a thing people follow, not a subject they like.
- Open #gymtok on the platform
- Open #fitness on the platform
- Open #gym on the platform
- Open #workout on the platform
- Open #fitnesstok on the platform
- Open #fitnessmotivation on the platform
- Open #gymmotivation on the platform
- Open #gymrat on the platform
- Open #homeworkout on the platform
- Open #fittok on the platform
- Open #training on the platform
- Open #gymlife on the platform
- Open #bodybuilding on the platform
- Open #legday on the platform
- Open #strengthtraining on the platform
- Open #weightloss on the platform
- Open #abworkout on the platform
- Open #fyp on the platform
- Open #personaltrainer on the platform
- Open #gymgirl on the platform
- Open #calisthenics on the platform
- Open #running on the platform
- Open #stretching on the platform
- Open #mobilityroutine on the platform
- Open #75hard on the platform
- Open #progressiveoverload on the platform
- Open #workoutroutine on the platform
- Open #healthylifestyle on the platform
- Open #gymtips on the platform
- Open #fitnessjourney on the platform
Food & recipes30 hashtags
Food TikTok runs on the recipe format. Tag what the viewer would have to search to find it again — that is the tag that keeps delivering.
- Open #foodtok on the platform
- Open #food on the platform
- Open #recipe on the platform
- Open #easyrecipes on the platform
- Open #cooking on the platform
- Open #foodie on the platform
- Open #recipes on the platform
- Open #mealprep on the platform
- Open #baking on the platform
- Open #dinnerideas on the platform
- Open #airfryerrecipes on the platform
- Open #cookingtiktok on the platform
- Open #homecooking on the platform
- Open #delicious on the platform
- Open #tasty on the platform
- Open #dessert on the platform
- Open #breakfast on the platform
- Open #budgetmeals on the platform
- Open #pasta on the platform
- Open #chicken on the platform
- Open #snack on the platform
- Open #viralrecipe on the platform
- Open #healthyrecipes on the platform
- Open #onepotmeals on the platform
- Open #lunchboxideas on the platform
- Open #foodreview on the platform
- Open #kitchenhacks on the platform
- Open #recipesoftiktok on the platform
- Open #cookwithme on the platform
- Open #whatieatinaday on the platform
Travel30 hashtags
Place tags outperform mood tags on TikTok by a distance — the app is used as a travel search engine, so tag the destination and the practical detail.
- Open #traveltok on the platform
- Open #travel on the platform
- Open #travelhacks on the platform
- Open #traveltips on the platform
- Open #vacation on the platform
- Open #wanderlust on the platform
- Open #adventure on the platform
- Open #roadtrip on the platform
- Open #traveling on the platform
- Open #budgettravel on the platform
- Open #solotravel on the platform
- Open #explore on the platform
- Open #beach on the platform
- Open #hotel on the platform
- Open #flight on the platform
- Open #airport on the platform
- Open #backpacking on the platform
- Open #citybreak on the platform
- Open #hiddengems on the platform
- Open #europe on the platform
- Open #japan on the platform
- Open #bali on the platform
- Open #traveldiaries on the platform
- Open #weekendtrip on the platform
- Open #travelvlog on the platform
- Open #holiday on the platform
- Open #traveloutfit on the platform
- Open #thingstodo on the platform
- Open #travelbucketlist on the platform
- Open #wheretogo on the platform
Beauty & skincare30 hashtags
Ingredient tags are the workhorses. Beauty TikTok is a search surface first, and people search for the ingredient and the concern.
- Open #skincare on the platform
- Open #beautytok on the platform
- Open #skincaretok on the platform
- Open #makeup on the platform
- Open #makeuptutorial on the platform
- Open #skincareroutine on the platform
- Open #beauty on the platform
- Open #makeuphacks on the platform
- Open #grwm on the platform
- Open #glowup on the platform
- Open #skincaretips on the platform
- Open #foundation on the platform
- Open #lipcombo on the platform
- Open #haircare on the platform
- Open #nails on the platform
- Open #acne on the platform
- Open #retinol on the platform
- Open #sunscreen on the platform
- Open #glassskin on the platform
- Open #skinbarrier on the platform
- Open #dermatologist on the platform
- Open #hairtok on the platform
- Open #makeupartist on the platform
- Open #beautyhacks on the platform
- Open #cleanskincare on the platform
- Open #sensitiveskin on the platform
- Open #mua on the platform
- Open #softglam on the platform
- Open #getreadywithme on the platform
- Open #skintok on the platform
Fashion & style30 hashtags
The styling and body-type tags convert far better than the aesthetic tags, which are mostly saturated by brands.
- Open #fashiontok on the platform
- Open #outfitideas on the platform
- Open #ootd on the platform
- Open #fashion on the platform
- Open #style on the platform
- Open #outfit on the platform
- Open #styling on the platform
- Open #grwm on the platform
- Open #styletips on the platform
- Open #fashionhacks on the platform
- Open #thrifted on the platform
- Open #thriftflip on the platform
- Open #haul on the platform
- Open #outfitinspo on the platform
- Open #streetstyle on the platform
- Open #capsulewardrobe on the platform
- Open #sneakers on the platform
- Open #midsizefashion on the platform
- Open #petitefashion on the platform
- Open #stylingtips on the platform
- Open #denim on the platform
- Open #accessories on the platform
- Open #whattowear on the platform
- Open #fashioninspo on the platform
- Open #closet on the platform
- Open #shoppinghaul on the platform
- Open #minimalstyle on the platform
- Open #outfitformula on the platform
- Open #outfitoftheday on the platform
- Open #styleinspo on the platform
Small business & side hustle30 hashtags
The small-business corner of TikTok is unusually generous to new accounts, and the packaging and studio tags are where the buyers are.
- Open #smallbusiness on the platform
- Open #smallbusinesscheck on the platform
- Open #sidehustle on the platform
- Open #entrepreneur on the platform
- Open #businesstips on the platform
- Open #packingorders on the platform
- Open #smallbusinessowner on the platform
- Open #makemoneyonline on the platform
- Open #etsyseller on the platform
- Open #shopsmall on the platform
- Open #businessowner on the platform
- Open #hustle on the platform
- Open #passiveincome on the platform
- Open #ecommerce on the platform
- Open #onlinebusiness on the platform
- Open #marketing on the platform
- Open #packaging on the platform
- Open #studiovlog on the platform
- Open #handmade on the platform
- Open #supportsmallbusiness on the platform
- Open #girlboss on the platform
- Open #workfromhome on the platform
- Open #businessadvice on the platform
- Open #startup on the platform
- Open #smallbiz on the platform
- Open #marketday on the platform
- Open #madebyme on the platform
- Open #orderswithme on the platform
- Open #smallbusinesstips on the platform
- Open #productlaunch on the platform
Tech & gadgets30 hashtags
Tech TikTok is a recommendation engine. Tag the problem the gadget solves rather than the category it belongs to.
- Open #techtok on the platform
- Open #tech on the platform
- Open #gadgets on the platform
- Open #technology on the platform
- Open #iphone on the platform
- Open #techtips on the platform
- Open #apple on the platform
- Open #android on the platform
- Open #ai on the platform
- Open #desksetup on the platform
- Open #techreview on the platform
- Open #gadget on the platform
- Open #unboxing on the platform
- Open #phonehacks on the platform
- Open #iphonetricks on the platform
- Open #laptop on the platform
- Open #coding on the platform
- Open #gaminglaptop on the platform
- Open #smarthome on the platform
- Open #amazonfinds on the platform
- Open #techhacks on the platform
- Open #headphones on the platform
- Open #budgettech on the platform
- Open #homelab on the platform
- Open #chatgpt on the platform
- Open #software on the platform
- Open #tablet on the platform
- Open #cablemanagement on the platform
- Open #techfinds on the platform
- Open #gadgetreview on the platform
Gaming30 hashtags
Game-specific tags beat #gamingtok comfortably. The broad gaming tags are the most saturated on the platform.
- Open #gamingtok on the platform
- Open #gaming on the platform
- Open #gamer on the platform
- Open #fyp on the platform
- Open #videogames on the platform
- Open #gameplay on the platform
- Open #gamingsetup on the platform
- Open #roblox on the platform
- Open #minecraft on the platform
- Open #fortnite on the platform
- Open #valorant on the platform
- Open #callofduty on the platform
- Open #twitch on the platform
- Open #streamer on the platform
- Open #pcgaming on the platform
- Open #mobilegaming on the platform
- Open #gamergirl on the platform
- Open #esports on the platform
- Open #indiegame on the platform
- Open #cozygaming on the platform
- Open #retrogaming on the platform
- Open #gta on the platform
- Open #speedrun on the platform
- Open #gamingclips on the platform
- Open #ps5 on the platform
- Open #xbox on the platform
- Open #nintendoswitch on the platform
- Open #gamingcommunity on the platform
- Open #gamingmemes on the platform
- Open #letsplay on the platform
Home & DIY30 hashtags
Rental-friendly and small-space tags are the highest-intent ones here — they describe a constraint, and a constraint is what people search.
- Open #hometok on the platform
- Open #diytok on the platform
- Open #diy on the platform
- Open #homedecor on the platform
- Open #cleantok on the platform
- Open #homeorganisation on the platform
- Open #cleaning on the platform
- Open #interiordesign on the platform
- Open #homeimprovement on the platform
- Open #renovation on the platform
- Open #rentalfriendly on the platform
- Open #smallspaceliving on the platform
- Open #cleaninghacks on the platform
- Open #organisation on the platform
- Open #homehacks on the platform
- Open #apartment on the platform
- Open #kitchenreno on the platform
- Open #budgetdecor on the platform
- Open #homemakeover on the platform
- Open #declutter on the platform
- Open #furnitureflip on the platform
- Open #homeinspo on the platform
- Open #roomtransformation on the platform
- Open #diyproject on the platform
- Open #storage on the platform
- Open #bedroommakeover on the platform
- Open #homerenovation on the platform
- Open #beforeandafter on the platform
- Open #diyhomedecor on the platform
- Open #cleaningmotivation on the platform
Study & productivity30 hashtags
A niche that behaves like a community rather than a topic: the routine and method tags keep working long after the video stops trending.
- Open #studytok on the platform
- Open #studymotivation on the platform
- Open #productivity on the platform
- Open #study on the platform
- Open #studytips on the platform
- Open #studywithme on the platform
- Open #notetaking on the platform
- Open #revision on the platform
- Open #exams on the platform
- Open #examprep on the platform
- Open #student on the platform
- Open #university on the platform
- Open #school on the platform
- Open #pomodoro on the platform
- Open #studyhacks on the platform
- Open #notes on the platform
- Open #digitalplanner on the platform
- Open #timemanagement on the platform
- Open #motivation on the platform
- Open #studygram on the platform
- Open #homework on the platform
- Open #focus on the platform
- Open #learning on the platform
- Open #studyroutine on the platform
- Open #collegelife on the platform
- Open #gcse on the platform
- Open #medstudent on the platform
- Open #deepwork on the platform
- Open #studyaesthetic on the platform
- Open #activerecall on the platform
Tools for these hashtags
- Hashtag GeneratorBalanced hashtag sets — mostly niche, where a small account can actually rank.
- Banned Hashtag CheckerFour things can be wrong with a hashtag. Only one of them is “banned”.
- Hashtag Set ValidatorCheck the block you paste on every post, before it costs you a whole set.
- Video Hook GeneratorEighteen openings for your topic, sorted by the promise each one makes.
- TikTok Money CalculatorWhat Creator Rewards really pays — and what a brand deal is worth instead.
- Hashtag Rotation BuilderA tag pool, dealt into sets that do not repeat for as long as possible.
Read next
- TikTok Hashtags: Volume Is Not the PointTikTok hashtags work as topic signals, not reach multipliers. Here is how many to use, why specific beats popular, and what actually drives the For You page.
- How Many Hashtags Should You Use on Each Platform?The cap and the useful number are different things, and the gap is large. Instagram allows thirty and recommends three to five. Here is every platform's cap and its sensible count.
- Hashtag Mistakes That Cost You the Whole SetMost hashtag mistakes cost you one tag. Three of them cost you every tag on the post, and none of the three announce themselves.
- How to Use Hashtags on Each Network (Not the Same)Hashtag rules do not transfer between platforms. Here is how many to use, where to put them, and what they actually do on each network.
- Banned, Broken and Dead Hashtags: How to Spot OneA banned hashtag can quietly suppress a post, and no platform tells you. Here is how to test a tag before you use it, in order of likelihood.
- Follow-for-Follow Hashtags: Why They Break the Written RulesThis is the one hashtag category that is a matter of published policy rather than rumour. Every network with an inauthentic-engagement rule covers these tags by name.
Check these numbers yourself
Every figure on this page was read off one of these surfaces by a person. They are all free, and most of them do not need an account — so if a number here looks wrong to you, the fastest way to find out is to go and look.
- TikTok Creative Center — Trends / HashtagsTikTok’s own product, free, no ad account needed. Filter by country, industry and window, and it publishes posts, views and a popularity trend per tag. This is the primary source for every TikTok page here.
- TikTok Creative Center — Keyword InsightsThe search-side companion. Use it for the TikTok keywords page and to sanity-check whether a tag is something people search or only something people label.
- TikTok in-app DiscoverCatches a tag days before Creative Center reports it. Use it to add, never to assign a volume — Discover publishes no numbers.