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Playbooks, teardowns and the occasional argument — everything we have learned helping creators grow across every major platform.

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How to Get an Instagram Embed Code

Instagram removed the embed button from the web interface, but the embed itself still works. Here is how to build the code from a post URL, in both forms.

Search4 min read

How Many Instagram Hashtags, and Where to Put Them

Instagram allows 30 hashtags per post. Using all 30 is not a strategy. Here is the number that works, the mix, and where placement actually matters.