Field notes

Blog

Playbooks, teardowns and the occasional argument — everything we have learned helping creators grow across every major platform.

Search3 min read

Facebook caches what it read the first time. Here is why a fixed page still shows the old image, and the ways to force a re-scrape.

Search4 min read

A link preview not showing is almost always one of six things. Here they are in order of likelihood, each with the check that confirms it.