Field notes

Blog

Playbooks, teardowns and the occasional argument — everything we have learned helping creators grow across every major platform.

Field notes

Blog

Playbooks, teardowns and the occasional argument — everything we have learned helping creators grow across every major platform.

Design4 min read

YouTube Thumbnail Size, and the Part Nobody Sees

YouTube thumbnail size is 1280x720 at 16:9 - but the number that matters is the 170 pixels wide it is actually viewed at.

Design7 min read

Social Media Image Sizes: One Reference for Everything

Every social media image size that matters, organised by aspect ratio rather than by platform - because the ratio is what stays true when the pixels change.

Design4 min read

Instagram Image Size for Every Placement

Instagram image sizes by placement: feed, portrait, carousel, Reels cover, Stories and profile. Three ratios cover all of them.